Updated HTML titles for SEO

November 11, 2007

John H. sent me an email last night with some new code for the site. He also had the following advice:

One thing you may want to keep in mind is Google is changing their ranking methods, and keeping the site name somewhere in the title at all times may be a good idea.

I took John’s advice and did some updating. For example, the texture products title was updated to: Textures by NetRender.com – Photorealistic Image Maps the idea was to get NetRender in the title, as well as cover both the “textures” keyword and “image maps” keywords.

I also removed the word “volume” from our HTML titles because who is going to search for the word volume? Example: Tree Textures Volume 1 – Photos and Images of Pines, Willows, Oaks by NetRender.com becomes Tree Textures 1 – Photos and Images of Pines, Willows, Oaks by NetRender.com I realize the title is still a bit lengthy, but if anything gets truncated in search listings it will be the “NetRender.com” ending which shouldn’t matter much.

Tree Textures updated to: Tree Textures – NetRender.com

Replaced the word “image” with “photo” in many of our title because more people search for photo than image.

That is about it for the updates today, it’s time to have a nice restful Sunday.

PS I ordered a new 35-100mm F2.0 Olympus lens today for taking new image maps. This is supposed to be a super-sharp lens so I am rather excited to see the results!


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